If you're on Twitter, you might have found that it's quite easy to get distracted by Follow Friday as you get mentioned several times. Maybe you are ignoring it altogether as some sort of popularity contest that you cant trust or just dont have time for. However, you can make the best of every Follow Friday if you keep your goals and objectives in mind on Friday. Even if you don't tag people on Fridays, as your followers start tagging stay focused by asking yourself:
1. Who are the people I need to connect with that will make my time on Twitter worthwhile? Use Follow Friday to find these people. If you've followed a few good contacts watch out for who they hash tag with a follow Friday. Check out their profiles and decide if they're worth a follow.
2. Can I relax now? Yes and No. Yes because you are now using Follow Fridays to do the right thing - find new followers which will shortly bring you new ones as well. No because you have to be consistent. You dont have to do it every week but do make it part of your Twitter strategy.
It may be Friday but still keep your business antennas tuned for the few minutes you'll spend tweeting. How do you use Follow Friday or is it a distraction?